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Total CTV spend bounced back above one billion dollars.
Read MoreTotal digital media ad spend skyrocketed to close out the summer.
Read MoreAd spend on the 2024 presidential election exceeds expectations into October.
Read MoreWe clocked more momentum in the shift toward AVOD from linear.
Read MoreSpend across YouTube properties surged month-over-month from June.
Read MoreCyclical spending trends caused overall spend to dip below June’s historic high.
Read MoreRetail prevailed in digital media spend as the summer kicked off.
Read MoreStreaming set a new record at $1B in monthly ad spend.
Read MoreThe IRA passes but the ad war continues despite high spend in support of provisions.
Read MoreCompeting industry leaders left white space in the same places.
Read MoreAnalysis of the ad activity during Pride presents an opportunity for brands.
Read MoreAdvertiser spend pivoted as our third-place platform inched toward second.
Read MoreThe plot thickened as a new streaming service joined our cast of top platforms.
Read MoreSpend on 2024 election advertising is already record-breaking.
Read MoreAdvertisers saved space for AVOD spend in a month dominated by a dedication to linear.
Read MoreOur Global People Leader and Senior Director of Product share their perspectives this WHM.
Read MoreWith bold moves by brands like Verizon and State Farm, streaming is off to a strong start in 2023.
Read MoreDive deep into another historic year for the Super Bowl. As ad spend continues to rise, here are the brands willing to pay the hefty price.
Read MoreWho invested the most in streaming, where's the growth, and who should you watch in 2023?
Read MoreHow a small $1,000 ad buy and the “Camp Lejeune Justice Act” are making history.
Read MoreCommercials officially surpassed the halftime show in popularity at the big game in 2021.
Read MoreA year of splintered viewing habits, soaring costs, technological innovations, and tightened data privacy.
Read MoreThe game achieved a record $485M in revenue, according to Kantar's initial estimates.
Read MoreHow much was spent on advertising during the 2020 Super Bowl, and who were the top spenders?
Ad rates reached $4.51 million for a 30-second spot in 2019, the second-most expensive ever.
READ MOREWe break down the 49 min and 45 secs of national commercial time from paying sponsors.
SEE MOREWe forecast how the media landscape will evolve in the year ahead.
Read MoreWhile 63% of Americans are interested in the Games, 53% say they should have been postponed or canceled.
Read MoreOur CMAG team explores critical themes within the 2022 midterm advertising.
Read MoreBrands turned to performance-based strategies to survive, but after stunning growth came a host of challenges.
Read MoreNon-food coupons take center stage as the print and digital promotion landscape continues to shift.
Read MoreThe risks and opportunities in what will be a critical year for most.
Read MoreWhile broadcast TV will lead the pack, advertising across digital channels will continue to show significant growth.
Read MorePaid social advertising accounted for over one-fifth of all advertising spend for the quarter.
Read MoreLearn about the ad firepower around the issue of increasing prescription drug prices.
Read MoreExplore the impact of COVID-19 on the 2020 election ad wars.
Read MoreTV stations in two battleground states enjoyed an unexpected windfall.
Read MoreWe break down the numbers to reveal who upped their political ad spending in the fight over "Build Back Better" legislation.
Read MoreCritical races in Virginia and New Jersey focus political advertising on these 3 topics.
Read MoreWe are at the halfway point for the 2022 midterms and ad spending is on pace to break all previous records.
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